Category Archives

Are you looking to level up your content marketing game and stand out from the competition? If so, it’s time to unlock the power of white papers.

What is a white paper?

White papers are a type of long-form content that helps businesses establish themselves as thought leaders in their industry. They serve as an educational tool that presents a problem or issue faced by the target audience and offers a solution through valuable insights, data, and analysis. Unlike other forms of marketing collateral, white papers provide an in-depth understanding of a specific topic or trend rather than promoting a … Read more

Generating leads is crucial for any business looking to grow. Lead generation refers to the strategies and processes used to identify and attract new potential customers. Without new leads coming to the top of your sales funnel, your business won’t be able to grow revenue or expand its customer base.

Lead generation helps drive growth in a few key ways:

– It builds a pipeline of potential customers to feed your sales team. The larger this pipeline, the more sales opportunities they have to convert.

– It expands brand awareness and positions your company as an authority in your industry. … Read more

User engagement is the level of interaction between a user and a product or service. The term is used to describe the degree to which users are willing to engage in any given experience. In social media, user engagement may refer to how often a person shares content on a social network.

User engagement can also refer to how much time and attention people spend on a website or application. This measurement is typically done by tracking how much time people spend on various pages on a website or using an app.

Without a doubt, user engagement is a key … Read more

A catalog is a publication that lists and describes a company’s products and services. A catalog is useful in many ways, including:

• It can be used to show your products or services to potential customers. This helps them visualize how your product or service will look and perform.
• It can be used to provide information about the company, including its location and hours of operation.
• It can be used to provide pricing information for customers who are interested in purchasing from your business.
• It can be used as a sales tool for customers who have already … Read more

A digital flipbook is an interactive HTML5 digital publication that mimics the page turning effect of a real paper-printed book.
Talking about today, a digital flipbook can be used as an alternative to PDF and paper-based publications.

Let’s talk about the benefits of digital flipbooks:

1. Easy to create

Digital flipbooks are easy to create. All you need is a computer or smartphone with internet access and a digital publishing platform like Enhanc that will allow you to create digital flipbooks. Typically, it takes 2-3 minutes to create a digital flipbook with Enhanc.

2. Environment-friendly

You won’t have … Read more

Adobe created the PDF format some 3 decades ago, and since it has been the most popular format for creating and sharing documents. Nevertheless, with the changing landscape of tools and technologies, businesses are switching from the PDF format to other available formats that are more sophisticated and technologically sound.

Let’s discuss some of the limitations of PDFs:

1. The biggest problem with PDFs is that they are static. You can’t edit them on your computer unless you have a special program to do so (and even then, it’s tricky). If you wish to change something in a digital flipbook, … Read more

Enhanc is a great platform for creating digital flipbooks with ease. It can help you boost your flipbooks with interactivity, realistic page turning effect, professional design, and much more. Further, with the flipbook format of Enhanc, you can level up your content promotion game.

Digital flipbooks can help you to build high-quality links. Not to mention, link building is one of the best ways to rank higher on SERPs (search engine result pages), increase traffic, and grow your customer base.

It is recommended to create an SEO-friendly flipbook first before you begin your link-building process. You should use informative headings, … Read more