How Travel Agencies can Use Digital Flipbooks?
Digital flipbooks are interactive digital versions of print brochures and catalogs. They combine the look and feel of traditional print media with the dynamic functionality of digital content. For travel agencies, digital flipbooks offer an engaging new way to showcase tours, destinations, and special offers to potential travelers both online and offline.
Unlike static PDFs, digital flipbooks enable readers to virtually ‘flip’ through pages just like a printed booklet. But they also allow for multimedia integration, animation, hyperlinks, social sharing tools, lead capture forms, and analytics tracking. This makes them more interactive, visual, and shareable than standard digital files.
For travel companies, the benefits of digital flipbooks are numerous. They provide eye-catching visuals of destinations and attractions to inspire travelers. Their interactive features help bring tour itineraries and promotional offers to life. And integrating calls-to-action into the flipbooks enables capturing visitor information for future marketing. With the rise of digital browsing, flipbooks give agencies an innovative way to showcase their brand and connect with modern travelers through digital channels.
Create Interactive Travel Brochures
Digital flipbooks allow travel agencies to create interactive, multimedia travel brochures. Traditional print brochures have limitations such as they are static and cannot bring destinations to life. But with flipbook software like Enhanc, agencies can add interactivity to make brochures more engaging.
Flipbooks provide the ability to embed videos, photos, maps, animations, and other multimedia. This helps showcase destinations and tour packages in a much more dynamic way than print. Customers can virtually experience hotels, cruise ships, local attractions, and more. Interactive elements like maps also make it easy for them to learn the layout of a place.
Other features like hyperlinks, buttons, and bookmarks further enhance interactivity in a flipbook. Viewers can easily navigate between sections or go to external sites for booking. This level of digital interactivity was never possible with print brochures. Agencies can bring their tour packages and offers to life for customers.
Highlights Tour Itineraries
Travel agencies can use digital flipbooks to visually walk customers through daily tour itineraries using flipping animation effects. Instead of describing each day of a tour in paragraphs in a brochure, agencies can embed an interactive map in the flipbook that highlights the route and each attraction visited on a specific tour day.
As readers flip through the pages, the route map animates to trace the journey and point out key sights and activities. Photo galleries, videos, or infographics can also be added to showcase experiences at various destinations.
Creating visual, flipping itineraries allows potential travelers to easily understand tour pacing and key highlights at a glance. It brings static print itineraries to life more dynamically and engagingly. Readers can flip back and forth to visually compare different days of a multi-day tour. Interactive elements make trip details more memorable and exciting.
Promote Special Offers
Digital flipbooks allow travel agencies to easily create visually engaging promotional materials to advertise seasonal deals, last-minute sales, and other special offers.
The interactive capabilities of a digital flipbook can be leveraged to highlight time-limited promotions in eye-catching ways that grab attention. Bold animations, color blocks, large font sizes, and other design elements can emphasize the urgency of limited-time discounts or flash sales on vacation packages.
Travel agencies can quickly put together stylish flipbook brochures to promote yearly sales like summer getaway deals, winter holiday packages, or spring break specials. The multimedia nature of a digital flipbook lets you showcase enticing photos and videos of destinations to go along with special pricing or bonuses during peak seasons.
Similarly, digital flipbooks provide a useful medium for advertising last-minute promotions to sell any remaining availability for imminent departure dates. The flexibility of an online flipbook allows travel companies to disseminate such offers widely through email, social channels, and websites.
Creative use of animations, custom layouts, and prominent calls-to-action can convey the excitement of spontaneous travel made possible by a well-timed limited-time offer sent out to subscribers.
For virtually any type of special promotion, digital flipbooks enable travel agencies to produce brochures faster and cheaper than print. Their interactive format helps spotlight deals, build excitement, and motivate prompt booking.
Share on Social Media
Digital flipbooks provide travel companies with unique opportunities to reach potential customers through social media. Unlike static PDFs or printed brochures, interactive flipbooks can be easily shared across various platforms like Facebook, Instagram, Twitter, LinkedIn, and more.
The engaging, dynamic format of a flipbook stands out in social media feeds, capturing viewers’ attention. Embedded multimedia content like video and audio make travel offers come to life when shared socially. Viewers can virtually flip through tours and destinations right from their feeds.
With social sharing capabilities built into most flipbook software, travel agencies can add share buttons directly into their brochures. This facilitates and encourages sharing, expanding the reach beyond existing audiences. Agencies can drive greater engagement than static content as users not only view posts but interact with and flip through the brochures.
Ultimately, digital flipbooks allow travel companies to turn static brochures into dynamic social content. By tapping into various social platforms, they can showcase tours and deals to new potential customers. The shareable, interactive format drives greater visibility, engagement, and conversions across social channels.
With digital flipbooks, travel agencies can track and analyze customer engagement in depth. Rather than measuring success based on flipbook distribution like traditional print, travel agencies can see real-time analytics on:
- Number of views
- Time spent reading or watching each page
- Which pages attract the most attention
- Navigation flows of customers flipping through
- Links clicked to external sites
- Videos watched and duration
For travel agencies looking to modernize their marketing, digital flipbooks are a must-have tool. They enable agencies to tell richer stories, deliver an interactive experience, and strengthen customer relationships. The time is now to start creating digital flipbooks and watch engagement, and bookings soar.
You can create your digital flipbooks using Enhanc flipbook software. Enhanc now offers a 14-day free trial.